The Impact of Eelctronic Commerce on Business Level Strategies
نویسندگان
چکیده
This paper examines the impact of electronic commerce on business-level strategies. The paper examines electronic commerce (E.C) from the perspective of intra-business E.C., business-to-business E.C., business-toconsumer E.C., and value/supply chain management. Business-level strategies are considered to include: addedvalue, differentiation, cost leadership, focus, and growth source. The paper concludes that E-commerce will have significant impacts on each of the business-level strategic areas.
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ورودعنوان ژورنال:
- J. Electron. Commerce Res.
دوره 1 شماره
صفحات -
تاریخ انتشار 2000